About us

K.O Tackle – Knock ‘Em Out with Every Cast

At K.O Tackle, fishing is more than just a hobby—it’s a way to reset, to reconnect, and to rise above life’s challenges. Every cast is a chance to breathe deeper, think clearer, and feel stronger. That’s why we’re not just about lures—we’re about purpose.

Our logo, a fierce shark wielding a boxing glove, symbolizes the fight in all of us—the fight for focus, for peace, and for mental resilience. It's a reminder that no matter what you’re battling, the water is a place where you can push back.

We champion safe, responsible angling and are passionate about introducing young people to the sport. But we also stand for something deeper: supporting men’s mental health. Through donations, tournaments, meetups, and community gatherings, we’re building more than a brand—we’re creating a movement that uses fishing as a force for good.

From casual cast to hard-fought strike, our lures are designed to perform with purpose:

• K.O Range – Lures made for flapping, sinking, and high-vibration presentations.

• T.K.O Range –lures that are ultra-stretchy, floating and can take a beating. 

K.O Tackle is a call to action. A brand with a backbone. A community for those who fish not just to catch—but to cope, to connect, and to cast with meaning.